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| Declining FB user in the US and Canada |
When the lockdown started due to the coronavirus epidemic at the beginning of the year, the number of Facebook users increased exponentially. However, the picture is different before the end of the year.
Although the number of users in the United States and Canada has decreased, the number of users has increased in different countries of the world including Asia.
Various apps of the Facebook family such as Facebook, Instagram, WhatsApp and Messenger are being highlighted. According to the data of Facebook, all the apps of Facebook are being used by 254 crore people daily till September.
Although the number of users has decreased, it has not affected the income of Facebook. Facebook earned 21.4 billion in the third quarter of this year, up 22 percent from the same period last year. Facebook's earnings exceeded analysts' forecasts.
Speaking to analysts, Facebook CEO Mark Zuckerberg said that Facebook is preparing for the US election. However, he feared chaos the day after the election. Facebook has taken several steps around the election for several weeks. This includes measures such as banning political advertising.
The United States and Canada are important markets for Facebook. Facebook said in its third-quarter earnings announcement that their growth in the U.S. and Canadian markets was low. These two are their attractive advertising market. As expected, daily and monthly active users of Facebook in the United States and Canada declined in the third quarter of the year, according to a Facebook release.
There are currently 196 million Facebook users in North America. In the second quarter of the year, from April to June, there were 196 million users. In other words, the number of Facebook users has decreased by more than 20 lakh in three months. The user reduction rate was expected, he said in a statement on Facebook. Throughout the year, Facebook users may maintain a declining rate.
Ronju130 Newsdesk:
